MY TURN, Inc.: Building on Success
In 2003, MY TURN (aMerica’s Youth Teenage Unemployment Reduction Network, Inc.) developed a three-year business plan that envisioned significant growth in the number of communities and youth it was serving. Within two years, the organization had knocked that ball out of the park and its leaders were energized to do more.
At the same time, they were concerned about the speed of the organization’s growth and its ability to attract additional funding. Would it be better to add programs, sites or both? What would growth entail for their staff, systems and existing organizational structure? How much new funding would it take to grow; how could the organization ensure sustainability?
This case study illustrates how MY TURN honed its approach to growth in light of its infrastructure needs and capabilities, while adhering to its mission and continuing on the trajectory set by its original strategic plan.